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Privacy Policy

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Effective Date: June 29, 2025
Last Updated: June 29, 2025
 

Welcome to That Mortgage Foodie ("we", "our", or "us"). We are committed to protecting your privacy and ensuring your personal information is handled securely and responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.thatmortgagefoodie.com, use our services, or interact with our team.
 

1. Information We Collect

We collect both personal information and non-personal information:
 

A. Personal Information

When you interact with us (online or offline), we may collect:

  • Full name

  • Email address

  • Phone number

  • Home address

  • Social Security Number (SSN)

  • Date of birth

  • Employment and income details

  • Credit history or score

  • Loan application information

  • Property address and related documents

  • Communication preferences

  • Language preference (English, Spanish, or Portuguese)
     

B. Non-Personal Information

This includes information collected automatically, such as:

  • IP address

  • Browser type and version

  • Operating system

  • Device type

  • Website usage data (pages viewed, time on site, etc.)

  • Referring URLs

  • Cookies and tracking pixels
     

2. How We Use Your Information

We use the information we collect for:

  • Processing mortgage applications

  • Verifying your identity and eligibility

  • Providing customer service and support

  • Sending updates and transactional notifications

  • Marketing and promotional purposes (with consent)

  • Improving our website, services, and customer experience

  • Legal compliance and fraud prevention
     

3. How We Share Your Information

We do not sell your personal information. We may share your data with:

  • Mortgage lenders, brokers, and financial institutions as part of the application process

  • CRM providers and automation platforms (e.g., GoHighLevel) for communication and client management

  • Website hosting and analytics providers (e.g., Wix, Google Analytics)

  • Regulatory and government agencies when required by law

  • Professional service providers (legal, compliance, technical consultants)

All third-party service providers are contractually obligated to protect your information.
 

4. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Analyze website traffic

  • Customize user experience

  • Improve performance and security

  • Remember user preferences

You can manage cookies in your browser settings. Note that disabling cookies may affect site functionality.
 

5. Data Retention

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this policy

  • Comply with legal and regulatory requirements

  • Resolve disputes and enforce agreements
     

6. Your Rights

Depending on your location and applicable law (e.g., CCPA), you may have the following rights:

  • Access – Know what personal data we have about you

  • Correction – Request corrections to inaccurate information

  • Deletion – Request deletion of your data (with exceptions)

  • Opt-out – Withdraw from marketing communications

  • Non-Discrimination – Receive equal service regardless of privacy choices

To exercise any of these rights, contact us at:
📧 info@thatmortgagefoodie.com
 

7. Data Security

We use appropriate physical, electronic, and administrative safeguards to protect your information from unauthorized access, use, or disclosure. These include:

  • SSL encryption

  • Role-based access control

  • Secure servers and CRM platforms

  • Employee training and internal data policies
     

8. Communications & Marketing

With your consent, we may send emails, SMS, or calls for:

  • Appointment reminders

  • Mortgage updates

  • Promotions or newsletters

  • AI assistant (AI Larry) interactions

You can opt-out at any time via unsubscribe links, replying STOP to SMS, or contacting us directly.
 

9. AI Larry and CRM Integration

We may use automated tools (like "AI Larry") to interact with you via our website or CRM (GoHighLevel). These tools help:

  • Qualify leads

  • Schedule appointments

  • Answer common questions

  • Support your mortgage journey

AI Larry is programmed to follow all privacy and security protocols. Any data collected via AI Larry is handled as outlined in this policy.
 

10. Children's Privacy

Our services are not directed at children under 18. We do not knowingly collect or solicit personal information from minors.
 

11. External Links

Our website may contain links to other websites. We are not responsible for their privacy practices. We encourage you to review their privacy policies.
 

12. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last Updated" date. We encourage you to review it regularly.
 

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:

That Mortgage Foodie
📧 Email: info@thatmortgagefoodie.com

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